Speakers

Experience that opens new paths.

Leaders from different generations and countries discussing longevity, economics, health and technology.

Day 1

Thursday, October 1

José Etchegoyen
The money ahead

José Etchegoyen

Senior Global Financial Inclusion Specialist

IFC · World Bank Group

United States

In person · At the auditorium

Economist with an MBA and over 25 years of experience in international banking and emerging markets. He has led strategies, advisory services and product development for women’s and silver banking in Latin America and Europe.

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Leticia Loza Trejo
The intelligent body

Leticia Loza Trejo

Artificial intelligence specialist

Inteligencia Híbrida · Academia

Mexico

In person · At the auditorium

A UNAM graduate in pharmaceutical and biological chemistry with more than 30 years in education and corporate training. She supports strategic and responsible AI adoption, integrating culture, governance and decision-making, with an emphasis on critical thinking and digital autonomy.

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Juan Carlos Cante Reyes
The money ahead

Juan Carlos Cante Reyes

Founder

CAZA Trading y GOODAY

Mexico

In person · At the auditorium

Entrepreneur with over 30 years of experience, including two decades in wellbeing. He has developed more than 25 brands, led international business initiatives and chairs the board of the Mexican Entrepreneurs Association.

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Ricardo Toranzo
The money ahead

Ricardo Toranzo

Director of Silver Finance

Sparkassenstiftung Alemana

Mexico

In person · At the auditorium

He has more than 20 years of experience in financial inclusion and innovation in Latin America and the Caribbean. He connects financial institutions and other stakeholders to develop solutions for an ageing population.

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David da Vinci
The future belongs to everyone

David da Vinci

Author and international speaker

David da Vinci · Macayos

Mexico

Attendance mode to be confirmed

A young Mexican author, entrepreneur and EXMA-certified international speaker. Recognised as a 2026 Leader of the Future, he combines technology, emotional intelligence and human development to transform education.

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David Allendes
The money ahead

David Allendes

Entrepreneur, mentor and adviser

Silvery

Chile

Online

He has founded five ventures, including ServiSenior and Silvery, and developed initiatives in senior employment, longevity and new care models. He advises companies and startups on silver economy business opportunities.

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Alejandra Peña López
The money ahead

Alejandra Peña López

Regional Specialist in Social Protection and Inclusive Growth

UNDP for Latin America and the Caribbean

Latin America and the Caribbean

In person · At the auditorium

An economist with a doctorate in Public Policy and more than 15 years of experience in policy design, management, evaluation and high-level advisory work. She has led initiatives in inclusive growth, governance, social protection and sustainable finance.

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Carmen Enedina Rodríguez Armenta
The intelligent body

Carmen Enedina Rodríguez Armenta

Director General

CENEVAL

Mexico

In person · At the auditorium

A computer engineer with a doctorate in Higher Education Management. Throughout more than 30 years of work, she has led educational and technological transformation in Mexico. At CENEVAL, she promotes educational excellence, social justice and innovation.

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Jorge Fragoso
The intelligent body

Jorge Fragoso

Global Medical Excellence Lead

Sanofi Vacunas

Mexico

In person · At the auditorium

A biologist with a master’s in Neuroscience from UNAM and nearly 35 years in the pharmaceutical industry. He coordinates global strategic initiatives and works on digital transformation, generational diversity and combating age discrimination.

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Bárbara Rey Actis
The intelligent body

Bárbara Rey Actis

Founder and CEO

Longevity Initiatives SL

Argentina · Spain

Online

Founder and CEO of Longevity Initiatives, a Madrid-based B2B consultancy working across Ibero-America. She leads financial inclusion projects for senior clients and is a doctoral candidate in Longevity Economics at Universidad Rey Juan Carlos. She directs the MBA TECH programme at Universidad Antonio de Nebrija and is the author of Una longevidad con sentido. She has more than 30 years of marketing experience at multinational companies.

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Catalina Santana Castellanos
The future belongs to everyone

Catalina Santana Castellanos

CEO and co-founder

101ideas Colombia

Colombia

Online

A pioneer in longevity and the silver economy in Colombia and Latin America. An Ashoka Fellow since 2024, co-founder of 101ideas Colombia and executive vice president of ANDEL Colombia. Her work in research, consulting and productive inclusion has reached more than 65,000 people and influenced public policies and generational diversity models.

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Juan Pablo de Botton Falcón
The money ahead

Juan Pablo de Botton Falcón

Mexico City Secretary of Administration and Finance

Secretariat of Administration and Finance · Mexico City

Mexico

Attendance mode to be confirmed

An economist trained at CIDE. Since October 2024, he has led Mexico City’s Secretariat of Administration and Finance. Previously Undersecretary of Expenditure at SHCP and Director General of Nacional Financiera and Bancomext, with experience in planning, technology and data science.

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Luis Garza Hoth

Luis Garza Hoth

Founder of Entrecanos · Host

Entrecanos

Mexico

In person · At the auditorium

A UNAM Business Administration graduate with decades of experience in foreign trade and corporate management. At 62, he founded Entrecanos, a community that has promoted connections, learning and active participation in the second half of life since 2017.

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Day 2

Friday, October 2

María Fernanda Cortés Espinosa
No expiry date

María Fernanda Cortés Espinosa

Founder

NetThinking®

Chile

In person · At the auditorium

With nearly three decades in strategic branding, she helps leaders, entrepreneurs and professionals identify their distinctive experience and turn it into value for others. She founded NetThinking®, a platform connecting people through their experience, knowledge and life stories.

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Juan Eduardo Cros
The future belongs to everyone

Juan Eduardo Cros

International consultant and speaker

Silver economy, intrapreneurship and senior talent

Uruguay

Online

He holds a degree in International Relations and an MBA, with executive training in Europe, the United States and Latin America. Former consulting director at PwC Chile and Colombia and innovation director at KPMG Colombia. He is a consultant, professor and international speaker on the silver economy, intrapreneurship and senior talent.

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Claudia Calvin Venero, PhD
No expiry date

Claudia Calvin Venero, PhD

International relations, political science and longevity specialist

Mujeres Construyendo

Mexico

In person · At the auditorium

A strategic consultant and speaker specialising in longevity, gender and social transformation. Founder of Mujeres Construyendo and creator of Silverpreneur, a movement advancing a new narrative about women over 50. She researches and writes about the silver economy, senior talent, the future of work and technology.

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Margarita Maass
The future belongs to everyone

Margarita Maass

Senior Researcher and founder of Red Cohousing México

CEIICH · UNAM

Mexico

Online

A doctor in Social Sciences and researcher at UNAM’s CEIICH. Her work includes cyberculture, quality of life, citizen science and collaborative housing for older adults. She founded Red Cohousing México.

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Juan Carlos Alcaide
The future belongs to everyone

Juan Carlos Alcaide

Marketing, customer loyalty and silver economy specialist

Juan Carlos Alcaide

Spain

Online

A specialist in the silver economy, marketing and customer experience. He approaches longevity through innovation and the development of relevant solutions for longer-lived societies.

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Thomas Michael Hogg
The money ahead

Thomas Michael Hogg

Founder and director

TMH Consulting & Investment Group

Germany · Mexico

Online

Founder and director of TMH Consulting & Investment Group, with more than 20 years of professional experience in Germany, Switzerland, the United States and Mexico. An adviser, mentor, board member and author of Profitable Growth Strategy and El Sueño Mexicano.

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Jesús Penilla
No expiry date

Jesús Penilla

Personal branding mentor and technology adviser

Independent consultant

Mexico

Online

A personal branding mentor, speaker and technology adviser with over 40 years of experience. He helps professionals turn their experience into opportunities through employability, leadership, artificial intelligence and reinvention.

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Genaro Mejía
The future belongs to everyone

Genaro Mejía

Intelligent Narratives Strategist

StoryShake Studio

Mexico

In person · At the auditorium

A business journalist and LinkedIn Top Voice Latam. Founder of StoryShake Studio and Bar Emprende, with over 20 years of experience. He launched the Forbes website in Mexico and led Entrepreneur en Español.

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María Andrea Orduz Mateus
The money ahead

María Andrea Orduz Mateus

Región Plateada Programme Coordinator

Región Plateada

Latin America and the Caribbean

Online

She coordinates Región Plateada, advancing the silver economy in Latin America and the Caribbean. Her work promotes care solutions, caregiver training and the prevention of functional dependency. She has over 12 years of experience in social inclusion, international cooperation and sustainable development, and a master’s in Development Management from the London School of Economics and Political Science.

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José Medina Mora Icaza
No expiry date

José Medina Mora Icaza

President of the Business Coordinating Council

Business Coordinating Council

Mexico

In person · At the auditorium

President of the Business Coordinating Council for 2026–2027 and founder of CompuSoluciones. Former national president of Coparmex. He holds a civil engineering degree from Universidad Iberoamericana and postgraduate qualifications from Stanford and Universidad Panamericana.

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Elizabeth Rojas
The money ahead

Elizabeth Rojas

Second Vice President, Women’s Business Strategy

Banco BHD

Dominican Republic

Online

She has 34 years of experience in financial services. She holds a Marketing degree from UNIBE, an MBA from Barna Business School and training in business banking, credit analysis and coaching. Her career spans personal, SME, corporate and business banking. For ten years, she led the Open financial and non-financial value proposition for SME clients. She is currently Second Vice President of Women’s Business Strategy at Banco BHD.

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